Ad fraud: Video shows fake clicks and impressions generated by botnet
Advertising impression and click fraud is a major problem faced by all ad networks large and small, with a small minority of fraudulent publishers inflating their ad views with a botnet.
SAY Media worries publishers by moving to NET 120 payment terms
In what has traditionally been a sign of trouble for advertising networks, SAY Media has changed its terms to paying publishers NET 120, four months after they have run the ads.
